Directed by Isaiah Seret and beautifully shot by Ross McLennan, Munky developed, supervised and posted five very personal and inspirational films for Adidas Team GB. The spots feature GB stars Tom Daley, Jess Innes, Phillips Idowu and Louis Smith. We get an insight into who these supreme athletes really are. Their background and their culture. The ads build up to the moment they’ve been waiting for all their lives as they Take The Stage for Team GB.
Prettybird producer Ben Sullivan got us on board back in April, confident that we were the right people to give this campaign the love and attention required. The tight turnaround needed a team of artists and producers totally dedicated to this one project and nothing else.
The sixty second ad debuted as first spot in the ad break immediately after Spain were crowned champions of Euro 2012.
Creatives: Dan Brooks & Daniel Chandler
Producer: Jani Delorme and Claudia Roy @ Jimmy Lee
Producer: Julia Methold
Director: Isaiah Seret
Producer: Ben Sullivan
Exec Producer: Juliette Larthe
VFX: Gary Brown, Fabio Vona, Chris Bristow, Ryan Passmore, Nick Bennett, Jude Roberts & Pragti Wadhwa.
Production: Maria Manton, Sharuddin Rosunally, Samantha Banack
Shoot Supervision: Gary Brown, Chris Bristow, Fabio Vona & Alfie Brown (apprentice)
Colourist: Steffan Perry (c/o Framestore)
Editor: James Rose